Understanding Local SEO can be confusing, so we’ve simplified the top ten common mistakes in this infographic. For more detail and sources, check out our post here. A lot of it comes down to history and authority. If your competitor is well-established with a long local history online and has good authority (which it sounds …

10 Common Local SEO issues and Solution (Infographic) Read More »

I know, I know, you’ve heard this before: – Have an ideal client – Make a customer avatar – Focus on your target audience But are you actually following this advice? For every single communication, are you asking: who, exactly, are we targeting– and more importantly, why? Google holds approximately 83% of the global search …

6 Ways to Reach the Right Audiences with Google Ads Targeting Read More »