In times of an impending economic recession, businesses, much like individuals, tend to tighten their financial belts due to the prevailing economic uncertainty. A HubSpot study revealed that despite recession risks, 47% of respondents plan to boost their marketing spending in 2023, while 45% foresee their budgets staying steady. When faced with sluggish sales, companies …

SEO & Digital Marketing During a Recession: Why It’s Still Important Read More »

Now that online advertising has matured, grabbing a customer’s attention can be challenging. In fact, 42.7% of individuals actively engage with ads, and desktop ad blocking is utilized by more than 290 million monthly active users. Content marketing emerges as a solution. However, to attract attention to your content, playing the SEO game is essential. …

What Is Native Content? The Ultimate Guide For 2024 Read More »